Scientific Publication Planning and Execution
Gregory Biancone Consulting understands that our clients' data are their key strategic asset, and we help them maximize the evidence base for their products through our custom publication planning and management services. It is important to publish data related to your clinical research as these publications form the basis for all subsequent marketing activities. Our end-to-end scientific publication services include the development of a customized plan through final publication of the manuscript.
Whether small plans for a single drug indication or extensive plans for multiple products or indications, our approach ensures successful strategy and high-quality implementation.
The communications strategy outlined in the publication plan sets out our recommendations for rollout of data via abstracts, primary manuscripts, white papers, posters, symposia, speaker presentations, and many other medical education activities. All tactical elements of a plan are tied to the marketing messages they support for comprehensive coverage of key educational objectives.
Gregory Biancone Consulting understands that our clients' data are their key strategic asset, and we help them maximize the evidence base for their products through our custom publication planning and management services. It is important to publish data related to your clinical research as these publications form the basis for all subsequent marketing activities. Our end-to-end scientific publication services include the development of a customized plan through final publication of the manuscript.
Whether small plans for a single drug indication or extensive plans for multiple products or indications, our approach ensures successful strategy and high-quality implementation.
The communications strategy outlined in the publication plan sets out our recommendations for rollout of data via abstracts, primary manuscripts, white papers, posters, symposia, speaker presentations, and many other medical education activities. All tactical elements of a plan are tied to the marketing messages they support for comprehensive coverage of key educational objectives.
Scientific and Medical Advisory Board Development
Interaction with thought leaders in the scientific and medical community can be instrumental in driving product adoption. Gregory Biancone Consulting works with your organization to develop and execute thought leadership programs that build brand awareness, differentiate from competitors and support business development activities. We can lead the process by leveraging existing relationships within the scientific and medical community and by forging new relationships in order to communicate key strategic messages.
Interaction with thought leaders in the scientific and medical community can be instrumental in driving product adoption. Gregory Biancone Consulting works with your organization to develop and execute thought leadership programs that build brand awareness, differentiate from competitors and support business development activities. We can lead the process by leveraging existing relationships within the scientific and medical community and by forging new relationships in order to communicate key strategic messages.
Medical Literature Review and Competitive Analysis
Analysis of current trends in the medical marketplace remains critical to the promotion of any product. Gregory Biancone Consulting will compile and analyze existing in vitro, preclinical, clinical, and post-marketing data, perform a literature review and analysis of competitive products and incorporate these into a compelling promotional campaign.
Analysis of current trends in the medical marketplace remains critical to the promotion of any product. Gregory Biancone Consulting will compile and analyze existing in vitro, preclinical, clinical, and post-marketing data, perform a literature review and analysis of competitive products and incorporate these into a compelling promotional campaign.
Product Promotional Materials Development
Gregory Biancone Consulting can provide promotional material development services utilizing evidence based data to help enhance product awareness. Interacting with the key stakeholders within your organization, we strive to meet all business objectives outlined by our client. The result is an effective promotion that is both scientifically complete and promotionally effective. Specific offerings include:
· Sales aids
· White papers
· Technical slide presentations
Gregory Biancone Consulting can provide promotional material development services utilizing evidence based data to help enhance product awareness. Interacting with the key stakeholders within your organization, we strive to meet all business objectives outlined by our client. The result is an effective promotion that is both scientifically complete and promotionally effective. Specific offerings include:
· Sales aids
· White papers
· Technical slide presentations
Sales Force Targeted Medical Training
A well trained sales and marketing organization remains one of the most effective tools for driving brand growth. Gregory Biancone Consulting can provide initial representative training at as well as ongoing support to ensure that key concepts related to evidence based selling are understood and communicated appropriately.
A well trained sales and marketing organization remains one of the most effective tools for driving brand growth. Gregory Biancone Consulting can provide initial representative training at as well as ongoing support to ensure that key concepts related to evidence based selling are understood and communicated appropriately.